California Small Farm Conference

Agritourism is an increasingly popular strategy for farmers and ranchers who are looking to increase and diversify revenue, market products, and connect with the community. Deciding which activities are right for your business, figuring out how to navigate relevant regulations, and understanding how to get started can be overwhelming. This workshop will explore opportunities and benefits, as well as considerations and challenges, for incorporating agritourism into your farm business, with a spotlight on the emerging enterprise of low-impact, camping-based agritourism. Experienced operators and agritourism professionals will share insights, lessons learned, and resources to help guide you through assessing if agritourism is right for you, including how to find and interpret which local regulations may apply to your agritourism activities.

Hear from:
Rachael Callahan, the University of California’s Statewide Agritourism Coordinator will provide an overview of agritourism and share resources.
Cassandra Prenn-Vasilakis, Government and Community Relations Manager at Hipcamp, will share information on low-impact, camping-based agritourism and how to find and understand the local regulations that may apply to your agritourism activities.
Gregory Nelson, Guido Frosini, and Susan Kegley will share their experiences in inviting the public onto their land through a variety of agritourism activities, including camping.